Fashion Over Reason

Thursday, March 23, 2017

A Requiem for Winter

heleneisfor Edun sweater, Sea New York jeans, Matt Bernson booties, Vintage coat, Sephora lip stain, Warby Parker Dorothy sunglasses

As we officially enter the last week of March, I'd like to formally tell winter to fuck off, pardon my french. To be honest, the season wasn't completely terrible, I feel like Mother Nature spared us for the most part. But for some reason, March has been really annoying and decided to throw a blizzard our way, nbd.

Hopefully these will be my final winter pics for you, and I'm going out with a bang! And by bang I mean this ridiculously amazing knit sweater from Edun. Can you even with those metal loops?! Swoon, I know.

It kept me warm all winter long, but now I'm ready to say "Bonjour!" to my cutoffs, thankyouverymuch.

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Details:
Edun sweater
Sea New York jeans
Matt Bernson booties
Vintage coat
Warby Parker sunglasses
Sephora lip

Click to shop:

Monday, March 13, 2017

Northeast Problems


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Well, here we are, folks: mid-March and struck by the biggest snow storm of the season. *Eye roll*.

Just when you think you're out of the woods, you remember that winter is indeed still out there and ready to pounce at any given moment. Although I'll admit that it can get pretty beautiful, I personally am not a fan.

But you can clearly see in these photos who loving snow life: Wallyface. My little baby who wears his winter coat 365 days out of the year lives for snow storms.

And because of that, it makes living through Northeast blizzards a little less painful.

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Details:
Zady coat
Ganni Boots
Warby Parker sunglasses

Get the look:


Thursday, March 9, 2017

A Few Eyebrow Horror Stories & My Big Comeback From the Dark Side


Glossier Boy Brow clear, heleneisfor, fashion over reason, beauty guru

This title reads like the chronicles of my life, in a nutshell.

Buckle down, cause it's a long one. But it's fun, if you're into laughing at someone else's misery or if you like a good comeback story.

A girl's relationship with her eyebrows might in theory sound incredibly shallow, but in practice is a very real, emotionally-charged journey that can best be described as a rollercoaster of feelings. If you're a girl not born with perfect face-framers, then you understand. And even more so if you came of age in the 90s.

So, let me tell you about the horrifying things I put my eyebrows through, and how I came back from the brink of a burning demise to finally claim my little stake in the exclusive pocket of population that feels good about their brows.

First things first, my eyebrows are quite light. I'm a pretty fair-skinned person (surprise!) and a natural blond (nothing wrong with enhancing what nature gave you with a few highlights, cough, clears throat). This seemingly banal fact was actually the beginning of my downfall. When I was a young child, I happened upon a razor in my parents' bathroom and decided it would be a good idea to "test it out". Spoiler alert: it was not a good idea.

One swipe on one eyebrow did the trick, and being the symmetry fan that I am, I went ahead and swiped the other one right off. I rationalized that at least things were still equal on both sides of my face. Yup, you can laugh, my 8-year-old self deserves a good mockery. I actually didn't think it was that obvious because I figured my eyebrows were barely noticeable to begin with. Wrong again.

The second my mother laid eyes on me post-grooming, she screeched in horror. Not my finest moment. To make matters worse, they grew back uneven, with the right side sporting a lovely scar in its very center. Actually, I never confirmed that it was a scar -- it could have also just been a bald spot that formed, perhaps in self defense, no one will ever really know.

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So, from there I grew into an awkward pre-teen with really no hairs to properly frame my face. I didn't really think much of it because I wasn't really into beauty until I was about 14. Which was the second unraveling of my facial follicle lyfe.

I hate to age myself, but this was the late 90s. And thin was in for sourcils. My brow goals were like, Drew Barrymore meets Gwen Stefani -- the finest stage in all my brow existence, but far from my finest, if you know what I mean. It's pretty disheartening to look at images from that era because my heart aches every time I see what sat above my peepers (or didn't, rather) for what was a far too extended period of time.

But why on Earth would one extend such a phase, you might ask? Well, kids, let this be a lesson that you will never have to learn the hard way like this sucker did: the more you over-pluck, the more your hair will just desert you and leave you in the dust. It took years to get my shit together again: first to get my hair to grow back after I reached peak Pam Anderson arches (ugh), second, to get a decent shape to return after my mishap with the razor. And finally, to get my hair to a shade that wasn't reminiscent of Lara Stone circa her Givenchy days. Darker hair is one thing I can thank aging for, I suppose.

This is where things started to turn around for me. Finally, a light at the end of the tunnel!

A few things have contributed to my successful brow turn. First, everyone's favorite frenemy was on my side: time. As in tick tock, suffering through abundant clock rotations heals everything. Secondly, I discovered the Bobbi Brown eyebrow pencil, which I use for filling. And thirdly: Glossier's Boy Brow. After experimenting with most eyebrow gels on the market and being constantly disappointed (flaking, ew no thanks), the Boy Brow was basically sent from heaven and enabled my eyebrows to enter the next phase of their existence. Aka, to start living their best life.

You see, Glossier's Boy Brow is a pomade, not a gel, and can be used to add both tint and texture to your forehead follicles. That means no flaking and long-lasting. I typically use the blond shade after the Bobbi Brown pencil and guess what?! I ACTUALLY GET COMPLIMENTS ON MY EYEBROWS. If you read my spiel above, you can understand how crazy that sounds.

A clear version of the Boy Brow just recently launched (and is pictured here), which goes on white cause it's a pomade, but dries completely invisible. This is an ideal option for the girls who were already blessed by nature with perfect bushy brows, and that only need extra grooming and texture. Grr I hate you. Just kidding.

So there you have it, ladies. It's been quite an ordeal to get to where my eyebrows and I are today, and I thank my patience and Glossier. Now it's time for you to get your own Boy Brow to begin your revolutionary eyebrow journey. Shop through my profile to get 20% off and to see which other products I can't live without (a detailed breakdown of my favorite Glossier products can be found here).

And if you have any questions (or are in need of eyebrow emotional support), email me-- we'll talk.

Glossier Boy Brow clear, heleneisfor, fashion over reason, beauty guru

GET YOUR BOY BROW + 20% OFF!



Photos by Ian Rusiana.

Sunday, February 26, 2017

Lady in Red

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A recurring thing that I get asked a lot is how to keep your wardrobe feeling fresh without constantly buying new pieces. I kinda broached this topic a few weeks ago, which seems to have resonated with a lot of you, so I'm back at it again with yet another dress.

Not only am I into multi-tasking garments, but I'm also a big fan of the unexpected. So what does one do when the holidays are far in the rearview mirror and you still have all those pretty shiny pieces that you may or may not have shelled out beaucoup bucks for, but that you'd still like the opportunity to don post-retox season? You do something unexpected.

It's in that spirit that I bring you the layering option, ladies. This slinky red little number is the dress I wore for New Year's Eve, and while it may seem like the type of item that's a one-and-done, I don't personally believe in one night stands with outfits. So I slapped on a basic-but-not-basic turtleneck to layer underneath and threw on my trusty Vans in lieu of heels. And the dress, while still fancy, became just a really rad daytime look.

How do you recycle your fancy ensembles?


- Photos by Yael Steren -
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Details:
Reformation dress
Reformation turtleneck
Vans sneakers
Vintage faux fur coat

Click to shop:

Sunday, February 19, 2017

Instantly Beautified With Clarins



Clarins Instant Beauty Perfectors


As you guys know very well, I belong to the unfussy club. I hate it when things are too complicated, I really dislike complicated processes, and I am highly averse to anything finicky. Especially when it comes to style and beauty. Call me boring, but I like to think of it as pragmatic. And most of all, efficient.

Seriously though, riddle me this: why make things complicated when they can be simple? Exactly.

That's why I was super keen on this new project. Clarins challenged me to create a beauty look using some of their cosmetics from their #instantbeautyperfectors, the whole premise tying into looking beautiful and put-together when you just realistically don't have much time to dedicate to a huge makeup routine every morning.

It was without an ounce of hesitation that I promptly accepted the mission, duh. Rushing? No time? Still cares about one's appearance? That is my jam, yo!


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It actually took me no more than 5 minutes to put this makeup look together, and the results were pretty darn fresh. First I'll give you a breakdown of what I used, then I'll show you the full reveal at the bottom.

Here's how it went:

1. Instant Smooth Perfecting Touch
I've never seen a cream like this, it was like a velvety concoction on my skin that fixed all of its visible flaws and made the application of foundation more flawless. Wow.

2. The Instant Light Brush-On Perfector
A concealer that also illuminates? Sign me up! Applied this under my eyes for a brightening look, which surprisingly (and delightfully) made me look more awake.

Heleneisfor Clarins The Instant Light Brush-On Perfector Heleneisfor Clarins The Instant Light Brush-On Perfector Heleneisfor Clarins The Instant Light Brush-On Perfector


3. Face Contouring Palette
Full disclosure: I'm not the best at contouring. I always seem to get it wrong, and now I know why - I think it's all in the brush. This palette comes with a brush that has a shape I've never seen before, but it turned out to be the most ideal configuration to sweep your face from every angle. The compact has 3 colors: a lighter shade for illumination, a bronze shade for contouring, and then a blush color for your apples. Basically the perfect 3-part formula to add dimension to your face.

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4. Supra Volume Mascara
Oooooohhh kayyyyy. You guys. I've been using this mascara for a couple of weeks now and it's a total game-changer. Take my word for it, I am absolutely obsessed.

5. Instant Light Natural Lip Perfector
Last but ever so not least, a pretty peachy glimmery shade that comes in a cushiony stick for a flawless application to complete the whole thing. I felt oh so like a better version of little old me.

Heleneisfor Clarins Instant Light Natural Lip Perfector Heleneisfor Clarins Instant Light Natural Lip Perfector

The combo of these 5 items are everything I love in makeup: natural, light, looking like myself only better, and super quick and practical to get me out the door in a flash in the morning. At night I would add a stroke of liner from the 4-Colour All-in-One Pen, which has 4 different crayon hues to choose from, one of them actually being a lip liner (how retro).

Here's how it all looked after applying all five above mentioned products:

Clarins Instant Beauty Perfectors Heleneisfor Fashion Over ReasonHeleneisfor Clarins Instant Beauty Perfectors

Side note: I've also been using the Hydra-Essential cream that I previously talked about, every single day, and it's everything I've ever dreamed of in a moisturizer. My skin is super happy.

*Disclaimer* Clarins has generously provided the products for this sponsored post and I cannot wait to use them all up!


Get the products for yourself to experience how great they are:

Sunday, February 12, 2017

V Is for Versatility

heleneisfor Cienne NY dress tunic, Loeffler Randall snake print booties, Brooklyn Heights

The best pieces you'll ever have in your wardrobe are the ones that can play multiple roles. Those are my personal favs because their versatility means that you can wear them on repeat without feeling repetitive.

That's precisely why I can't get enough of this Cienne dress. Is it a dress? Or a tunic? It's both! It can be worn with pants, layered over a shirt, on its own, tied in the front, or in the back. It's as much a summer piece as it is a winter one, case in point: these photos.

The kicker? It can also be dressed up or dressed down, making it pretty much one of the most perfect garments I own. Can't wait to wear it in the summer without long sleeves and some vans.

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Details:
Cienne NY dress
Loeffler Randall booties

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