Fashion Over Reason: September 2016

Tuesday, September 27, 2016

Glossier Girl

@heleneisfor Hélène Heath Glossier girl rep

If you follow me on Insta, then you've likely seen the announcement I made approximately 3 weeks ago about my latest side gig at Glossier.

That's right, your girl is officially repping this ever so cool, social media savvy beauty brand that caters to every modern gal's needs, this one included. There are so many reasons for why I love this brand, primarily because the branding is so on point, but also because their business model is based on actual crowd sourcing from their Instagram community. I meannnnn. The products are unfussy (my fav!), uncomplicated (Avril-approved!), affordable (happy bank accounts!), and actually fill a need that somehow hadn't been met in this oversaturated market - a no-makeup makeup, skincare first approach.

In fact, you can see how enthusiastic I am about Glossier in the photos below. And no, I did not cut my hair, the pics are from a year or two ago... Should I cut it again? I digress.

I've been using the line since it launched 2 years ago, have tried the vast majority of the products, and I can attest to my own obsession. I don't know about you, but for me, a friend's recommendation is all the validation I need when it comes to trying skincare potions or makeup. Which is precisely why I'm taking this role of beauty guru for the every girl very seriously: I can tell you with full honesty what works.

Shop through my Glossier profile to see what my personal favorites are, as well as to get specific recommendations on the items I deem particularly magical, and also to see a video of me being slightly awkward while chatting about beauty.

Let me know any questions or if I can be of any assistance!

@heleneisfor Hélène Heath Glossier girl rep @heleneisfor Hélène Heath Glossier girl rep @heleneisfor Hélène Heath Glossier girl rep @heleneisfor Hélène Heath Glossier girl rep

Shop through my profile!
Shop through my profile!
Shop through my profile!

Monday, September 19, 2016

Versatility Always Wins

heleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglasses

I'm a city girl through and through, but I enjoy a good nature frolic. And since summer is lingering around late this year, I thought I'd give this ensemble a share because I've been living in this dress for the past few months, at both the cottage and back home in NYC. Why? A few very simple reasons.

First of all, it's ridiculously abundant in material, and voluminous threads are pretty much the only thing I can stand to wear come hot weather, so there's that. Secondly, while I'm usually averse to busy prints, this boho pattern and color scheme just spoke to me and I feel very at ease in it (that's one of the most important things about style, ladies!). And finally, there's the fact that even while this dress could seem a little over-elaborate, it's actually incredibly unfussy and versatile.

Best of all? I'm planning on wearing it right into fall during that transitional weather period I love so much.

heleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglassesheleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglassesheleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglassesheleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglassesheleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglassesheleneisfor, Emeron Fry dress, Sol Sana sandals, Longchamp bag, Ray-Ban sunglasses
Details:
Emerson Fry dress
Sol Sana sandals
Longchamp bag
Ray-Ban sunglasses

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Wednesday, September 7, 2016

Late Summer in the West Village

Marais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine Edge

Never mind the fact that the West Village is likely the most magical neighborhood the entire magical city of New York, but it by default make for the most perfect backdrop for a pit stop with ol' camera. Walking through those streets literally makes you feel like you're on a movie set.

As summer comes to a close and a hint of fall can be sniffed out in the air, the city blocks feel even more enchanting than usual with the brownstones looking extra cozy from the inside. While the weather hasn't turned just yet, it's safe to say that autumnal rumblings can be felt, and it's ever so sweet.

Soon we'll be begging bartenders for hot toddys, figuring out what we want to wear for Halloween and complaining about the days getting shorter, but for now, we still have September.

Marais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine EdgeMarais USA jardin heels, Levi's cutoffs, Helut Lang knit cami, Celine Edge
Details:
Helmut Lang tank
Vintage Levi's shorts
Marais USA shoes
Céline bag

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